Paula

Sunday, September 09, 2007

VMEwws

What was MTV thinking?

In an effortt o cool up the VMA's, they moved the show to Vegas and turned it into a two-hour party. But they forgot, a party's only fun for the people there. And tonight's show proved that over and over.

Showing us what we missed during commerials is like saying, "Hey, Loser, wish you were here?"

The only way to see 90% of the performances in their entirety was to head to MTV.com AFTER the show. Yeah, cause I have all this time on my hands to re-watch footage I thought I was tuning in for.

Why invest two hours watching it on TV?

Seriously.

Watching snippets of Justin Timberlake jamming with Timbaland in the Southern Hospitality Suite and Kanye West chilling in the Good Life Suite only served to annoy me.

And I thought Timbaland was MC'ing...or maestroing, whatever they want to call it.

What happened to that?

MTV is nearly thirty. A fact they like to keep on the dl because it's not hip to age. When the truth is, aging is cool when done gracefully. So while reconstructing the VMAs isn't a bad idea, an hour in they'd only shown one - count it - one full performance.

That's more of a WTF? than a face lift.

Here's the kicker. MTV wants viewers to vote for their favorite VMA moment. Later they're going to remix those moments and create VMA 2.0 and air it.

In other words, the whole point of tonight was to provide footage to show the "real" VMAs tomorrow. Or whenever they plan to show it.

Where they rope you in is, you have to go to MTV.com to see any moments at all. Because the moments shown, tonight, amounted to little more than a few awards presented/accepted and twenty-second performance clips. Hell, they show more music on The Leak, in between regular programming.

So far, the moments I'm voting for are Justin Timberlake's two pleas to MTV to start showing videos again.

Did you see some of the mess they're calling new programming this fall? All I can say is, A to the men, JT.

Look, MTV, here's what Justin and I are trying to say: When all else fails, go back to what made you a pop culture mainstay, in the first place.


P's VMA WTF Moments


* Chris Brown NOT performing my joint, Kiss, Kiss. T-Pain was in the building, so wha' happened?

* How bored the audience in the "main" room looked. I felt their pain. The only person having fun was Jamie Foxx and thank God. His clowning was the highlight of the night.

* That whole showing performances from their mid-points. I kept waiting for the little announcer voice to say, "We now join your regularly scheduled program, already in progress."

* Fifty tryna play all hard when he and Kanye presented. It's selling records, Fif, lighten up!

* Alicia Keys awkward opening. Was it me or was she off beat?

* Mary J. Blige rambling. "Ladies and gentleman, stand on your feet." As opposed to standing on their hands?

* MJB intro'ing Dr. Dre in a grand (though rambling) fashion merely to have him announce an award. Huh? Can we say, working too hard to build a moment. I thought the man was getting some kind of vanguard award or something.

* Dr. Dre's incredible hulk body. He is HUGE.

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